thornburg,
I agree with you. You use gasoline when you drive.
The American way is, "I have a gallon of gas! How far will it take me?" Rub hands with devilish grin.
The rest of the world might say, "I need to drive 100 km. How much fuel will I use?"
It's crude, inaccurate, and a gross generalization, but it's fun and interesting to say that American history is predicated on that idea -- the idea that we use all of our resources to accomplish whatever we can. The "rest of the world" (pardon me, again) calculates the required resources to accomplish the task at hand, while the biggest consumers of energy on the planet accomplish whatever they can while exhausting the resources.
The most important part is to get people thinking about this stuff in the first place. Clearly, this is happening.
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