from MSN this morning:
great quote: "Hot when it first landed, thanks to a shift in the environmental winds the Hummer H2 is now the redneck's parade float."
http://autos.msn.com/advice/article....&topart=sports
Interesting observations.
Related to the earlier thread, what does it take to make FE cars attractive?
IMO, better
marketing.
I really think cars are 10% transportation, 90% jewelry, so I think cars that are FE need to be seen as "______", (put it your own modifier). Powerful and macho for the truck crowd, safe and convenient for the mini van crowd, babe attracting for the young crowd, and smart/efficient/ethically responsible for the current hybrid crowd.
"Perception is reality" unfortunately, in marketing and sales at least.
The technology is there. It's just not used. A good salesman will only give what is necessary to make the sale.
The more accurate quote is "Perception is reality in the absence of experience. - Tom Martin". The above article illustrates this very well. But I think the limiting factor for most FE cars is social (perception and reaction) not economic or logical.
Please feel free to debate at will and rip my head off if you disagree.
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