Driving for FE gaining mainstream attention...in Europe.

[theholycow]

http://wardsauto.com/ar/eu_project_e...628/index.html
Excerpt:

However, a new 3-year, €13 million ($16 million) European Union project focused on developing integrated software and technology-based systems aims to bring eco-driving – the practice of conserving as much fuel as possible – to the forefront.

Called eCoMove, the program involves researchers from Ford Motor Co., Fiat Automobiles SpA, Volvo Car Corp. and others who will zero in on ways to link information stored onboard a vehicle about the owner’s driving habits and destination with external data about the weather, traffic patterns and traffic-signal phasing.

The ultimate goal is to educate and coach drivers to pilot their vehicles in the most fuel-efficient manner, improving their driving skills while helping them pick optimum routes.